Welcome to HS&P
We are an independent, integrated relationship marketing agency.
It's a place where thinking stimulates creativity. Better thinking means better results.
Think, create, execute, then think again.
We're big on measurement, so much so that we're happy to be paid by our results. What do you think? If you like the sound of that, then join the thinking.
Category: Creative | 08th Feb 2010
Supermarket chain Iceland has revealed it is to no longer have celebrity ambassadors endorsing its products and will instead be replacing them with members of the public.
Colleen Nolan resigned from her role earlier this year, leading...
Category: Sector | 08th Feb 2010
Print advertisements may not yet be redundant, as they often help online retailers boost sales, it has been stressed.
Econsultancy blogger Leon Bailey Green suggested that there is no longer a definite line between publishers and...
Category: Insights | 05th Feb 2010
Conclusions drawn from consumer behaviour surveys may still be very much a matter of opinion, rather than a matter of fact.
This is according to Kevin Peachey, consumer affairs reporter for BBC News, who explained that most surveys are...
Category: Insights | 03rd Feb 2010
People are more likely to look for job listings in local media publications rather than head to the job centre, a poll has found.
Conducted on behalf of the Newspaper Society, the survey found that 33 per cent of respondents will open...
Category: Sector | 03rd Feb 2010
Results of a new survey suggest Google and Cadbury are the main brands which consumers engage with, either consciously or unconsciously.
The Hall & Partners' Engager shows that Cadbury in particular has formed a strong emotional...
Category: Insights | 13th Jan 2010
Many marketing companies may have a flawed understanding of their consumers' attitudes, results of a new survey suggest.
The fast.MAP/DMA Marketing-GAP Tracking Study showed that 70 per cent of people will throw away unwanted...
Category: Creative | 28th Jan 2010
The Daily Mail has stepped up its efforts to attract women readers over the age of 35 with a new ad campaign.
Six TV commercials have been put together, which highlight the section of the newspaper which will be published the following...
Category: Sector | 12th Jan 2010
Companies which opt to go completely digital with their marketing campaigns may find they have made the wrong decision, it has been claimed.
Speaking to the Wall Street Journal, owner of Per Annum Alicia Settle said she decided to scrap...
Category: Sector | 11th Jan 2010
The London Underground has been enlisted to showcase a poster ad campaign aimed at raising awareness of child disfigurement.
Tube stations across the capital will display the posters between January 11th and 15th in a bid to tackle...