Welcome to HS&P
We are an independent, integrated relationship marketing agency.
It's a place where thinking stimulates creativity. Better thinking means better results.
Think, create, execute, then think again.
We're big on measurement, so much so that we're happy to be paid by our results. What do you think? If you like the sound of that, then join the thinking.
Category: Insights | 09th Mar 2010
Those involved in producing integrated marketing campaigns and other promotional strategies have been advised to consider the target audiences they want to communicate with prior to making advertising decisions.
A UTalkMarketing blogger,...
Category: Creative | 08th Mar 2010
Online auction house eBay is undertaking an environmental campaign to promote the launch of its conservational offshoot - green.ebay.com.
The company believes that buying used products is as ecologically-minded as recycling can be and, to...
Category: Creative | 08th Mar 2010
Lucozade Sport is sinking a lot of money - to the tune of £15 million - into its latest creative marketing campaign, aimed at promoting its relationship with the Fifa World Cup.
Part of Fuelling England's Roar - which brand manager...
Category: Creative | 05th Mar 2010
A stage play chronicling the lives and times of the residents of Coronation Street over the last 50 years is to come to Salford's Lowry Theatre this August.
While this will prove incredibly attractive to all fans of the soap, no doubt...
Category: Creative | 05th Mar 2010
Mercedes has launched a creative marketing campaign involving content spread across different media, including TV and cinema, with a specifically-designed microsite to feature the brand's spokespeople.
'I am Mercedes-Benz' is being aimed...
Category: Sector | 12th Feb 2010
Soft drinks retailer Sprite has launched its first worldwide marketing campaign, aimed at getting teenagers interested in the brand.
The theme of the strategy is creativity, with youngsters given the chance to try their hand at...
Category: Sector | 04th Mar 2010
Parcel delivery company Royal Mail has entered into a partnership with online auction house eBay to create the Insight Tool, which could help inform companies' integrated marketing campaigns.
Through the programme, brands will have access...
Category: Creative | 02nd Mar 2010
Shock advertising has been around for a while and it has been used by companies in awareness campaigns with varying degrees of success, but the question remains: Is it actually worth doing?
The old adage that there is no such thing as bad...
Category: Creative | 25th Feb 2010
Creative marketing agencies might like to look to what TV channel RT.com is producing in terms of advertising material at the moment, as one of its ad campaigns has won an award for its efforts.
According to UTalkMarketing, Nik...
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