ShareFinancial services brands are rethinking their approach to direct mail.
Dan Thwaites, Planning Director at HS&P, comments that the sector has to work on making itself easier to comprehend.
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Search results: direct mail
Top 100 direct mail advertisers: financial services brands
Category: Press coverage | 30th Sep 2008
As the loan and mortgage markets shrinks, financial services brands are being forced to adjust their direct mail strategies accordingly.
Dan Thwaites, Planning Director at HS&P, believes that financial services providers need to learn...
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N&P launches 'Banking Challenge' campaign
Category: Press coverage | 29th Aug 2008
Norwich and Peterborough Building Society (N&P) is launching an integrated campaign in a bid to get customers to ditch their banks.
The campaign, created by HS&P, aims to encourage customers to reconsider their current account...
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N&P urges customers to ditch their bank
Category: Press coverage | 26th Aug 2008
Norwich and Peterborough Building Society (N&P) is launching an integrated campaign in a bid to get customers to ditch their banks.
The campaign, created by HS&P, aims to encourage customers to reconsider their current account...
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HS&P launches 'Banking Challenge' Campaign for N&P
Category: Press release | 04th Aug 2008
Under the strapline ‘Switch to N&P today’, the campaign targets customers through DM, instore activity and online advertising on the building society’s website.
Honda launches family test drive weekends
Category: Press coverage | 08th Jul 2008
HS&P are launching a series of experiential weekends for Honda this July offering treats for the family as an enticement.
The activity will see up to 700 prospects invited to country houses for the events. There the prospective customer...
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HS&P tasked with Honda experiential activity
Category: Press coverage | 07th Jul 2008
HS&P are launching a series of experiential weekends for Honda this July offering treats for the family as an enticement.
The activity will see up to 700 prospects invited to country houses for the events. There the prospective customer...
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Honda campaign invites prospects for drive in the country
Category: Press coverage | 04th Jul 2008
HS&P are launching a series of experiential weekends for Honda this July offering treats for the family as an enticement.
The activity will see up to 700 prospects invited to country houses for the events. There the prospective customer...
Read more
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Honda targets families
Category: Press coverage | 04th Jul 2008
HS&P are launching a series of experiential weekends for Honda this July offering treats for the family as an enticement.
The activity will see up to 700 prospects invited to country houses for the events. There the prospective customer...
Read more
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