HS&P - T-Mobile Pay As You Go Weekender revealed

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T-Mobile Pay As You Go Weekender revealed

Category: Creative work | 30th Jun 2009

T-Mobile was set to hold a Pay As You Go Weekender last week following its sing-along advertising campaign.

Ambassadors from the telecommunications company were due to be on hand looking for the best karaoke talent on the streets over June 26th and 27th to get involved with some singing, with some offers going on T-Mobile's latest pay as you go range.

Shoppers were to be able to join in belting out some tunes with the first ten customers each day to come in-store and purchase a pay as you go phone set to receive a free goodie bag.

Beach balls, sweets and retro toys were also due be given out, while 50,000 free SIMs were ready to be given away across the country over the weekend.

Andrew Coull, head of retail at T-Mobile, commented: "The Pay As You Go Weekender is set to be one to remember for shoppers everywhere."

T-Mobile recently appointed Helen Wylde as head of prepay marketing.

She will be responsible for revenue development for the prepay business.

HS&P's creative team is led by Andy Barwood, Paul Zeidler and Lindsay Jones. Award-winning, integrated creatives, working with strong online and offline production teams to deliver their ideas.